People Magic: How to Build a $1M Community

Forget Your Niche: The "Transition Trick" Fills Communities Fast!

5 snips
Dec 25, 2025
Discover the secret to building a thriving community: member-to-member connections. It turns out, successful growth stems from relationships, not just content. Learn how data insights transformed community engagement at Mighty Networks. Embrace a mindset shift from being the expert to becoming a host, allowing members to flourish and engage. Extraordinary engagement leads to real-life transformation and strengthens retention. Finally, uncover how organic word-of-mouth can be your best growth engine.
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INSIGHT

Member Connections Predict Success

  • Member-to-member connections are the single biggest predictor of paid community success.
  • Gina Bianchini's data shows content or social media activity matters far less than relationships.
ANECDOTE

Mighty's 'Earthquake' Data Finding

  • Mighty analyzed its own data and discovered relationships, not posting, predict success.
  • That 'earthquake' finding led them to double and triple down on sparking member relationships.
ADVICE

Shift From Hero To Host

  • Stop trying to be the constant hero creating all the content and instead facilitate member introductions.
  • Act as a host who connects members so they build relationships that drive engagement and retention.
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