What It Takes—Diego Osorio, Founder, Lobos 1707

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In this episode, the founder of new spirits company Lobos 1707 shares what drove him to start a premium agave spirits line with basketball superstar Lebron James and former president of Combs Enterprises, CEO Dia Simms. Founder Diego Osorio, a Spanish actor and entrepreneur, discusses how the three came together to begin the project and the innovative production style that they developed in the process.

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