The Fundamentals of Winning in eCommerce with George Weetman, VP of Digital Commerce at Arc‘teryx
Oct 5, 2021
37:42
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George Weetman is the VP of Digital Commerce at Arc'teryx. In this episode, George discusses his three-pronged approach to eCommerce, why brands need to be customer-centric, how to connect strategy & execution, his views on marketing innovation, and much more.
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