The Standard Notes Podcast Build In Public: Pros and Cons?
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Nov 13, 2023 Join Adam and Mo as they dive into the intriguing world of building in public. Discover the ups and downs of daily updates versus the dangers of waiting for a big launch. Mo shares insights on why stealth is often driven by fear and how mission-driven approaches can trump product polish. They discuss the impact of early hires on company trajectory and the importance of small, consistent actions for long-term growth. Plus, gain perspective on community feedback and the balance between features and marketing. It's a candid exploration of the indie hacker journey!
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Make Daily Launches, Not Single Launch Days
- Do build in public if you’re a bootstrapper because it’s the most viable marketing path you have.
- Avoid launch-day dependency and instead ship small daily updates to compound momentum.
Launch Day Crushed Earlier Projects
- Mo recounts earlier product launches that led to crushing disappointment and abandoning projects.
- Those failures taught him to avoid big launch-day bets and adopt continuous releasing.
Small Daily Actions Compound
- Small consistent actions compound into huge outcomes over time.
- Treat each day’s work as an independent contribution rather than pinning hopes on one piece of content.
