400,000 People Use This App to Reduce Fast Fashion Consumption & Make a Side Income, with By Rotation’s Co-Founder Eshita Kabra (Part 1)

This is Eshita Kabra for Female Startup Club

Hello and welcome back to the show. It’s Doone here - your host and hype girl. It is a beautiful day here in Sydney, Australia and I’m excited to be bringing this episode to your ears. Eshita Kabra is the founder of a company called By Rotation. It’s essentially app where you can rent stunning clothes, shoes and bags - but the twist being that it’s all community driven. So think Instagram, but where you can rent the clothes straight from your favourite friends, influencers and stylish women. Eshita created this business out of a view to make a positive impact in the world and change the way we consume fast fashion by creating a more sustainable economy around what we wear and buy.

 I got to know Eshita’s business when I was living in London and have the sweetest story that I’m gonna share in the episode which I just love so much and it speaks to the power of how she’s managed to build a really strong sense of community inside this app.

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This is Eshita Kabra for Female Startup Club

LINKS WE MENTION:

By Rotation Website

By Rotation's Instagram

Eshita's Instagram

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