The Agency Accelerator Done Is Better Than Perfect
Procrastination and perfectionism are two negative traits of agency leaders that stop us from getting things done - we often tell ourselves stories that something isn’t good enough or we’re not sure about it or we need to know more before we can create some content or launch a new product or service, and that keeps us stuck. So in today’s podcast I want to talk about one of my favourite expressions ‘done is better than perfect’.
Time Stamp
[01:26] The origins of ‘done is better than perfect’
[02:00] Perfectionism is a fast track to failure
[02:40] Getting something done is so much better than hanging on to it because you feel it isn't yet perfect
[03:28] When is good enough, good enough? Your target audience will answer this question
[04:15] 10 reasons why you should get things done and off your plate
[0429] 1. You get results faster!
[04:47] 2. Getting something done is overwhelmingly satisfying while perfection may keep us tweaking something forever.
[5:00] 3. Remember done is not over, you can still develop your craft, your idea, and your project
[05:16] 4. Done rather than perfect means you avoid paralysis
[05:43] 5. You're more realistic
[06:11] 6. You save time
[06:38] 7. You are more productive
[07:03] 8. You stop procrastinating
[07:25] 9. You overwork
[07:45] 10. Ultimately, you get burned out
[08:30] If you get lost in the detail then stop, and remind yourself of the context
[09:20] Understand your minimum standard and start there
[09:45] An example of getting a PDF guide designed
[1-:43] Write DONE IS BETTER THAN PERFECT on a post-it and remind yourself of it frequently
Quotations
“No one is going to get rich off an idea that stays an idea (because you feel it isn't perfect yet” - Rob Da Costa
“Take off your perfectionist hat and remind yourself of the purpose of the task at hand and who the audience is” - Rob Da Costa
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Useful links mentioned in this episode: