Community Table: Say “No” Without Losing Clients || Expanding To A New Market

In this episode’s discussion around the Community Table:

• How to say no to some cases (without losing clients). It’s great to “niche down” to your expertise, but never say no. Say, “I know someone who can help.” Be both – the lawyer and the referral source.
• When it’s time to grow into a new market, everything starts with location. Do the research, know the territory, and establish the “look” that meets client expectations.
• Considering a new location? Clients will come to you, but your team is equally important. Your office location matters as much as your expertise, both for clients and team members.

Mentioned in this episode:

Author Bob Burg