Second Time Founders E70 Joe Fernandez shares his 2.5 year journey to find growth w/ allUP against LinkedIn
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Sep 11, 2024 
Joe Fernandez, a veteran of startups like Klout and founder of allUP, shares insights from his 2.5-year growth journey with allUP, a new professional network. He discusses the challenges of the evolving job market and the impact of AI on recruitment. Joe highlights the need for innovative hiring methods and critiques existing platforms like LinkedIn. He also addresses the unique pressures female founders face, emphasizing strategic hiring and the need to balance vision with management. Resilience and adaptability are key themes throughout their conversation.
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All Up's Origin
- Joe Fernandez's team at Joymode faced layoffs after a sale in 2020.
- He helped them find new roles by highlighting their unseen capabilities, inspiring All Up.
Challenge of New Products
- Getting users to try new professional networking products is difficult.
- Users need a high level of polish and trust in the platform, especially for career-related tools.
Current Job Market Dynamics
- The current job market favors employers due to increased talent supply and AI-driven resume generation.
- This makes it harder for candidates to stand out, creating a need for platforms like All Up.