171: Marketing Is KEY to Raising Investment Capital (Investors Round Table)

Key Takeaways:

- Marketing is crucial for commercial real estate investors to raise capital and find deals

- It's important to determine your target audience and understand their perspective

- Building trust and credibility is important, especially without a track record of success

- Consistency and quality are important in marketing, not just quantity across many channels

- Telling your story through various mediums like photos, videos, newsletters is effective

- Offering memorandums should clearly convey opportunity, team, risks, projections to investors

https://www.tylercauble.com/podcast/episode171