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Bloomberg Businessweek
What Wines Are Up and What’s Down in the Nation’s Top Dining Rooms?
Mar 8, 2024
14:54
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Exploring changing consumer behaviors in the wine industry, the rise of non-alcoholic options, and the trend of experiential purchases. Discover the popularity of Portuguese wines in dining rooms and the focus on sustainability and new wine trends.
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Quick takeaways
- Younger consumers are shifting towards non-alcoholic options like non-alcoholic beer, indicating changing drinking preferences.
- Restaurants are diversifying wine lists with regions like Portugal to cater to evolving consumer interests and sustainability concerns.
Deep dives
Challenges in the Wine Industry Post-Pandemic
The wine industry is facing challenges post-pandemic with supply issues and changing demographic trends affecting the sector. Data shows a significant 8.1% decrease in volume, raising concerns among industry professionals. Younger consumers are seen to be drinking less, with a shift towards non-alcoholic options like non-alcoholic beer gaining popularity.
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highlights
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