

My Favourite Failure: Collapse of my business left me unable to pay for my daughter’s open heart surgery - Brian Will
4 snips Jan 18, 2024
Brian Will, a seasoned entrepreneur with a resilient spirit, shares his harrowing journey through failure and personal struggle. He recounts the collapse of his first business at a critical time, leaving him unable to afford his daughter's heart surgery. With lessons learned from this dark chapter, he emphasizes financial preparedness and the pitfalls of relying on a single client. Brian’s experiences highlight the power of resilience, as he transformed adversity into purpose by becoming a volunteer pilot to support families in crisis.
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Diamond Lawnscape's Rise and Fall
- Brian Will started a lawn mowing business, Diamond Lawnscape, which grew and began franchising.
- A franchisee lawsuit and the loss of a major client led to the company's collapse.
Franchising and Client Dependence
- Avoid relying on a single large client, as losing them can cripple your business.
- Ensure rapid growth in franchise businesses to minimize the impact of potential lawsuits.
Financial Prudence and Downturn Preparedness
- Avoid excessive lifestyle inflation; save and build financial security.
- Prepare your business for downturns by having cash reserves, as unforeseen events like COVID can cause failures.