Hey friends, Chase here.

Will your work still matter when everyone else is using AI to create?

It’s a real question. And let’s be honest—it’s one a lot of us are quietly asking.

Every day, new tools drop that make it easier (and faster) to generate content, art, writing, music—you name it. The machines are learning. Fast.

So where does that leave you?

If you’re a creator, this moment isn’t the end. It’s the beginning—if you choose it.

Because here’s the truth: AI can copy the *output*. But it can’t copy *you*—your soul, your story, your weirdness, your taste. The things that made you a creative person in the first place.

And that’s where the opportunity lives.

In this episode, I unpack how to stand out in the age of AI—not by competing with it, but by doubling down on what makes your work unmistakably human.

Here’s what we get into:

Why your unique POV is now your most valuable asset
How to build a portfolio AI can’t replicate
The difference between pressing buttons and telling stories
Why taste, style, and voice matter more than ever
How to make work that’s irreplaceable—not just impressive

The big idea? Anyone can generate something. But only you can *create* something with heart, with history, with soul.

This isn’t about fearing the future. It’s about shaping it—on your terms. Using the tools, yes. But leading with your voice, your vision, your humanity.

Because that’s what will make your work matter tomorrow—even when machines are everywhere.

So take a hard look at what you’re making. Trim the generic. Amplify the real. And build a body of work that says something no AI ever could: *“This is me.”*

Until next time—stay human, and keep creating.

435: Fredrick Brennan