Hyper Luxury and Future Growth

Curtis Motorcycle offers hyper luxury electric bikes, targeting ultra-high-net-worth individuals. With 1,300 customers and enough sales to break even in the first year, the company plans to achieve a bogey of $50 million in sales by 2027-2028. They aim for a 30% gross margin, with a net revenue per unit of approximately $100,000 and a cost of goods sold below $50,000. The company's future product lineup includes a bike with a $60,000 price point, and they have already received 2,000 qualified expressions of interest. While acknowledging the gradual transition from internal combustion engines to electric, Chambers believes that once individuals experience the benefits of electric bikes, they will appreciate the unique riding experience.