The Prof G Pod with Scott Galloway Office Hours: The Power of the Apple Car, the University of Austin’s Missed Opportunity, and the Algebra of Wealth
Dec 13, 2021
The discussion kicks off with Apple's potential in the electric vehicle market, particularly how it might compete against Tesla and Rivian. Insights are shared about the University of Austin's bold mission to challenge traditional education norms, raising questions about its public perception. Listeners are also advised on effective investment strategies, stressing the importance of a savings-first approach and the value of diversification for sustainable wealth.
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Episode notes
Apple Car Bundling
- Consider bundling Apple Car access with Apple One for a comprehensive user experience.
- This could include the car itself, or unlimited autonomous rides within an Uber-like system.
Apple Car Positioning
- Apple should position its car as a luxury item, appealing to its high-end consumer base.
- This reinforces Apple's brand image as a status symbol for the affluent.
Apple Car Market Impact
- Tim Cook's unveiling of the Apple Car will likely cause a surge in deposits and a shift in capital from Tesla to Apple.
- Apple’s foray into EVs and its established App Store position it well in the evolving metaverse landscape.