Apple News Today How Zohran Mamdani is already changing politics
Oct 25, 2025
Eric Lach, Staff writer at The New Yorker, dives into the political ascent of Zohran Mamdani, a young democratic socialist surging in New York City's mayoral race. Lach discusses Mamdani's unique upbringing and its impact on his bold campaign promises. Key topics include the challenges of governing New York, innovative policy proposals like rent freezes and free buses, and the evolving landscape of national Democratic support. As Mamdani navigates complex issues, Lach highlights his savvy social media strategy and how he frames his message for maximum impact.
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Dignity-Centered Campaign Messaging
- Zohran Mamdani frames his campaign around dignity for working people in a wealthy city.
- Eric Lach highlights this as a clear, repeated governing message that drives his appeal.
Viral Street Videos Spark Momentum
- Mamdani used viral, street-level videos to connect with working-class neighborhoods after the 2024 election.
- He mixed humor and wonky policy pitches to hold attention and boost his profile online.
Mayor Has Levers To Freeze Rents
- Freezing rents is politically achievable because the Rent Guidelines Board is appointed by the mayor.
- Lach notes de Blasio effectively froze rents before, showing mayoral leverage on rent policy.