

How College Athlete Vloggers became Millionaires Overnight.
Jul 12, 2021
Discover how recent NCAA regulation changes are empowering college athletes to monetize their name, image, and likeness. Listen in as they navigate the world of social media, turning personal brands into profitable ventures. The financial opportunities are booming, with athletes securing brand deals and local sponsorships. Hear about the struggles of balancing passion with the rules of college sports, and gain insights into the transformative impact of mentorship in the creator economy.
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Ryan Trahan's NCAA Conflict
- Ryan Trahan, a D1 runner, promoted his water bottle brand on YouTube.
- Texas A&M forced him to choose between athletics and content creation.
De La Haye's Choice
- Donald De La Haye (Destroying) faced a similar predicament.
- He ultimately chose YouTube over his athletic career at UCF.
Building a Brand as an Athlete
- Social media offers vast opportunities beyond a short athletic career.
- College athletes can build lucrative, long-term personal brands.