The Mind Your Business Podcast

Episode 753: Wednesday Weekly Win: Scaling to $500K/Year with a 3-month vacation and NO Burnout - Hannah Boeck’s Digital CEO Success Story

Apr 23, 2025
Hannah Boeck, a Digital CEO and creative strategist, shares her inspiring journey from speech therapist to an entrepreneur generating $500K annually. She emphasizes the significance of effective marketing strategies and audience engagement, detailing how perseverance led to her impressive transformation. Hannah also discusses achieving a healthy work-life balance, advocating for embracing imperfection over perfectionism. Her insights provide a transformative roadmap for building a successful digital business without burnout.
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ANECDOTE

Hannah's Early Career Start

  • Hannah started as a single mom working as a speech therapist and teaching herself coding.
  • She made $5,000 from her first course recorded in a hotel without pre-marketing or beta testing.
ADVICE

Monetize Before You Make

  • Monetize before you make it: sell your course while creating it to get real feedback.
  • This saves time, aligns your offer with market needs, and helps you enjoy teaching.
ANECDOTE

Powerful Beta Webinar Launch

  • Hannah's beta webinar had 75 attendees and she sold 75 spots at $497, achieving a 75% conversion rate.
  • This initial success reinforced the power of proper marketing and audience engagement.
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