

EP 568: Perplexity's New Agentic Browser: 5 Business Use-Cases for ROI
65 snips Jul 16, 2025
Discover the revolution of Agentic AI Browsers with the Perplexity Comet. This innovative tool merges traditional browsing with advanced AI, highlighting its unique features. Explore five practical business applications that promise a solid return on investment. The podcast dives into how it enhances productivity by automating tasks like research and social media monitoring, ultimately streamlining workflows. A live demo showcases its impressive capabilities, setting a new standard for business browsing.
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Agentic AI Browsers as Next Wave
- Agentic AI browsers are the next big wave in generative AI, combining chatbots and agents in browsers.
- Browsers offer more control of AI workflows since big tech wants to dominate browser environments rather than front-facing AI chatbots.
Operator Agent Struggles on LinkedIn
- Jordan tried using OpenAI's Operator agent on LinkedIn but it kept archiving messages by accident.
- Computer vision-based virtual browsers are slow and unreliable due to UI inconsistencies, unlike local browser-based AI.
Hybrid AI Architecture Boosts Performance
- Perplexity's Comet browser uses hybrid AI architecture with edge AI running locally and complex tasks in the cloud.
- Running AI within the local Chromium-based browser improves speed and accuracy compared to virtual browser agents.