#46: The History and Future of Asking Questions

About 10 years ago, we started talking about “The Future and History of Asking Questions”. It was an acknowledgment of the exponential growth of our ability to ask questions *and receive answers about them*. We are seeing so many derivatives off of this phenomenon. One of those derivatives that we’ll talk about today is that as the expectation increased that we can ask just about any question and get a reasonable answer, we take that into all areas of our life. What used to be seen as “demanding” is now normal, what used to be seen as table stakes for great customer service, is now insufficient. This future and history of asking questions may seem like a simple concept, but it's reverberating throughout our marketplaces and individual behaviors and results in profound changes in business.