Salome Schillack on where to start with Facebook Ads and how to use Facebook Ads in a launch

Salome Schillack is the founder of Shine and Succeed, where they help digital course creators launch bigger, grow more consistently and scale faster, using Facebook Ads and Instagram Ads. In today’s episode, we’re chatting about starting to run Facebook Ads, and how to use Facebook Ads in a launch (with a specific focus on online course launches). We chatted about… Why Salome chose the niche that she’s in for her business - that is, Facebook Ads for digital course creators. Whether you should be boosting your posts or not. Why she believes you shouldn’t only be running Facebook Ads when you have something to sell (and the types of ads you should be running in the background, even when you have nothing to sell!) What ads to run in the lead up to your next online course launch, and what’s working particularly well at the moment. You can find Salome Schillack at https://shineandsucceed.com/ and @salome.schillack on Instagram. Have you downloaded my free ebook? Grab The Complete Roadmap for a Killer Launch at http://stephtaylor.co/launch