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The Business of Authority
Interesting Ways To Monetize Your Expertise
Nov 20, 2023
Exploring creative strategies to monetize skills through software, masterminds, and subscription models. Emphasizing trust in transparent pricing and innovative monetization tactics like licensing and high-end packages. Featuring insights on Stephen Pressfield's exclusive pricing strategies and potential for successful monetization of his work on resistance.
50:59
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Quick takeaways
- Diversify monetization by creating open-source packages and offering SaaS services.
- Enhance visibility and credibility by pursuing high-profile co-authoring and paid placement opportunities in books and podcasts.
Deep dives
Different Ways to Package Expertise and Monetize
Various strategies to monetize expertise are discussed, such as creating open-source packages with selling services on top, building plugins for existing platforms, offering software as a service (SaaS), developing tools to enhance services, licensing assessment tools, hosting live events for specific audiences, selling tiered services, forming mastermind groups, providing group consulting, and offering fractional executive services.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode