Wish I'd Known Then . . . For Writers Lee Savino and Russell Nohelty on Thriving During Change, Collaboration, and Repurposing Your Backlist (Part I)
Oct 15, 2025
Join Russell Nolte, a USA Today bestselling fantasy author, and Lee Savino, a seven-figure romance author, as they dive into the author's business landscape. They explore redefining what 'hard' means in writing, focusing on values, and letting go of past successes. Hear their insights on co-creation, collaboration strategies, and leveraging backlist titles creatively. Russell shares tips on integrating diverse formats and structuring a sustainable author ecosystem, while Lee emphasizes choosing difficult tasks aligned with personal enjoyment. A must-listen for aspiring authors!
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Hard vs Ease Is About Friction
- Russell reframes 'hard' vs 'easy' as friction vs difficulty and shows expectations drive our frustration.
- Ease equals lack of friction, so adjust expectations instead of demanding permanent exponential returns.
Three Kinds Of 'Hard' To Recognize
- Russell distinguishes three types of 'hard': impossible friction, steady grind, and reduced algorithmic returns.
- Recognize which type you're facing so you either stop, recalibrate, or continue strategically.
Turn Backlist Into Monthly Offers
- Use your backlist to create recurring offers like monthly themed bundles or seasonal promotions.
- Bundle your own books, partner with other products, or repurpose covers to keep engagement without new releases.