Business Strategy for CPA's 269 Four Niche Sirens for CPAs to Avoid
Four niche sirens whose messages you want to be on the lookout for, so you can be sure to steer clear and save yourself time, headache, and “nerve-wracking” on your niche journey.
Those 4 sirens are:
- Fancy
- Money
- Right
- Waste Time
When you ignore these messages, you’ll work with clients you genuinely enjoy, and you get to be more authentic, the money comes more easily because you create value for clients you like, you stop fixating on the niche itself being right and start fixating on the solutions to their money, time, stress and clarity problems, and you know that there could be no better use of time than fixating on the solutions your clients need.
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