My Daily Business Podcast Episode 10 Moving an events based business online and building a business from Hula Hoops with Marawa Ibrahim founder of Majorettes, Paradise and more.
For an unconventional approach on building your own business, you will love today’s episode as Fiona interviews Marawa Ibrahim - a hula hoop master, author, teacher and business owner of Paradise, a brand for consciously sourced and manufactured activewear and active-centric accessories. Listen as Marawa shares her journey as she started her career in performing to starting her own business creating hula hoops and apparel for people who want to ‘move’. Fiona also asks Marawa for tips on managing brand collaborations, mentorship, hiring staff and dealing with big companies ripping off her original ideas. This episode is perfect for business owners who want to create their own path for business success!
Topics discussed in this episode:
- Introduction
- Business and Work During The Pandemic [6:15]
- How Marawa Started [12:11]
- Educational Background [16:48]
- Parents’ Support [17:28]
- Moving To New York For Work [18:39]
- Moving Away From Australia [28:01]
- Starting A Business [29:34]
- @bruised.zine [37:21]
- Brand Collaboration [38:42]
- When Big Brands Ripoff Your Ideas
- Seeking Advice or Mentorship
- On Hiring Other People [53:42]
- Marawa’s Own Mantra
- Her Own Legacy [57:40]
- Connecting With Marawa [1:01:03]
Resources mentioned in this episode:
- The Majorettes [3:22]
- Paradise [3:38]
- The Girl Guide [4:05]
- Quality Novelty [9:58]
- @bruised.zine [37:29]
- Let My People Go Surfing: The Education of a Reluctant Businessman by Yvon Chouinard [48:47]
- Alice Edgeley [49:24]
For a full transcript please visit mydailybusinesscoach.com/podcast/10
I would love to know what you took from this interview. So please send me a DM or tag me on Instagram - at @mydailybusinesscoach.
And if you'd like to connect with Marawa, you can do that via her main website, which is marawa.online.
You can also find her on Instagram just @marawa or hit her off thru email. You can find her email via her main website, marawa.online. You can also find all the shownotes and a full transcript of today's interview over at mydailybusinesscoach.com/podcast/10
As always, if you've enjoyed this episode, I would love it if you could leave a review on iTunes, which really helps this podcast get found by other small business owners, and hopefully they can take away things from it as well.
If you want to get in touch, you can do that at
or hit me up on Instagram -
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