The Authority Hacker Podcast - Actionable Online Marketing

#321 - Is AI Overhyped?

Oct 2, 2023

The hosts discuss the hype around AI and caution against accepting lower quality work produced by AI. They highlight the benefits and challenges of using AI for content creation, emphasizing its usefulness in generating ideas and enhancing sections of articles. The chapter also covers effective keyword research strategies, Google's changing views on AI content, and the importance of a sustainable SEO approach. They explore the benefits of Bing, chatbots, and AI in content creation, and discuss the percentage of manual work and research compared to using AI. They also delve into the use of AI for researching podcast guests and generating interview questions, while cautioning about the accuracy of AI-generated information.

01:02:11

AI Summary

AI Chapters

Episode notes

Podcast summary created with Snipd AI

Quick takeaways

Google's recent update indicates their struggle to keep up with the flood of generic AI-generated content and their intention to not promote this type of content.

When utilizing AI, it is crucial to maintain high standards and ensure that the quality of work does not drop.

AI can be incorporated in various aspects of SEO, such as keyword research, content creation, and social media management, to improve efficiency and effectiveness.

Deep dives

AI Content and Google's Response

Google's recent update can be seen as a response to the flood of generic AI content that has been swarming the index. While Google may not have effectively singled out AI spammers, the update indicates their struggle to keep up with the increasing amount of AI-generated content. This update serves as a signal from Google that they do not want to promote this type of content.

Introduction

3min

AI in Content Creation: Ideas, Quality, and Control

6min

Keyword Research Strategies for an Aquarium Enthusiast Website

5min

Google's Changing Views on AI Content and the Need for a Sustainable SEO Approach

9min

Using Bing, Chatbot, and AI for Content Creation

5min

AI vs. Manual Work in Article Creation

12min

AI for Researching Podcast Guests and Generating Questions

21min

Send us a text

Now that the initial hype around AI has died down, in this week's episode Mark and Gael sit down to discuss what they really think of AI and how it can best be used in the real world.

Full show notes:
https://www.authorityhacker.com/podcasts/321-is-ai-overhyped/

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