Cutting Through the Hype for Smarter Investments, With Noha Tohamy

In this podcast, guest Noha Tohamy joins host Caroline Chumakov to discuss how chief supply chain officers (CSCOs) can use Gartner’s Hype Cycle for Supply Chain Strategy, 2022 to make purposeful, informed investment decisions. 

We look into our recommended approach to choosing the right key capabilities to invest in, which is to balance risk and upside against the organization’s long-term goals and desired outcomes. Per Gartner’s Hype Cycle research, business capabilities follow a left-to-right progression based on their marketplace maturity: new and relatively unproven capabilities promise large potential benefits but rarely live up to the sky-high expectations. Known but underutilized capabilities may have untapped potential, or may simply fade into obscurity. Proven capabilities typically merit expanded scaling and adoption.