How to Get Your Nonprofit Featured in the Press with Gloria Chou

PR success can create a snowball effect for your nonprofit, ALL at once. But how do you do it?

In this episode, I’m talking to former U.S. diplomat turned PR powerhouse Gloria Chou, who’s helped thousands of entrepreneurs and small organizations land over 10,000 media features without needing an agency, big budget, or insider contacts.

Gloria shares why traditional PR is often gatekept and how you can break through using her "CPR Method" (Credibility, Point of View, and Relevance) to craft pitches that journalists actually want to open. 

You’ll learn how to find your nonprofit’s most compelling angles, leverage seasonal and cultural moments, and build a foundation for long-term visibility and impact.

If you’ve ever thought your nonprofit was "too small" or "not newsworthy" enough, this conversation will change your mind.

Resources & Links

Connect with Gloria on Instagram at @gloriachoupr and DM ‘DANA’ to grab her pitching freebie. You can also watch Gloria’s FREE masterclass.

Grow your list of media contacts at Source of Sources and sign up for Google News Alerts.

Already have a monthly giving program? The Mini Monthly Giving Mastermind starts in January and is just for you.

Register now for the FREE Monthly Giving Summit on February 25-26th, the only virtual event where nonprofits unite to master monthly giving, attract committed believers, and fund the future with confidence.

Let's Connect!

• Send a DM on Instagram or LinkedIn and let us know what you think of the show!
• My book, The Monthly Giving Mastermind, is here! Grab a copy here and learn my framework to build, grow, and sustain subscriptions for good.
• Want to book Dana as a speaker for your event? Click here!