Leaning In Data Driven Discussions: 2023 Retail Trends with Placer.ai's Ethan Chernofsky
Ethan Chernofsky, VP of Marketing at Placer.ai, joins Terry to dive into data-backed trends for retail, mixed-use and office. They revisit Ethan’s bold prediction for 2022 and discuss how consumer behaviors are shifting in 2023, from return to office, to experiential, and inflation. Plus, what retail concepts are primed for success and how Placer.ai is used to make informed business decisions.
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Timestamps
(00:01:02) What trends are you seeing in 2023?
(00:02:48) Thoughts on the Mall industry
(00:05:56) What were some major takeaways from your Q1 Retail foot traffic report?
(00:10:01) Thoughts on return to the office
(00:14:19) What shifts have you seeing movie theatres and eatertainment concepts?
(00:17:25) Stores being a great place to shop vs. a great place to buy
(00:20:16) Are there any new developments on privacy concerns regarding how you collect data?
(00:23:25) What are some newer features Placer has rolled out?
(00:26:08) How is Placer intending to use AI?
(00:27:59) Are you seeing more online retailers seeing success with Brick and Mortar?
(00:31:22) What retail concepts are on the rise right now? Are there any struggling?
(00:33:46) What are some high-level takeaways for using data to develop effective mixed-use assets?
(00:36:50) Are you seeing applications for Placer in Multifamily?
(00:37:56) Final thoughts on Retail Media