Dan Nelken - We need to think about thinking.

Author, thought leader and all-around swell guy Dan Nelken shares thoughts and ideas about the role of Creative Director including one that we both share....WE'RE NOT MAKING ENOUGH SH#@ FOR OURSELVES! And the mindblowing "We need to think about thinking" and have a better understanding of how we come up with ideas.  Check out this enlightening conversation with the author of A Self-Help Guide for Copywriters. And while you're at it, pick up Dan's book here:

http://getbook.at/aguideforcopywriters

https://www.amazon.com/Self-Help-Guide-Copywriters-headlines-confidence/dp/177778350X

And while you're at it, pick up my new book, What's The Big Idea here: