Everything is Influence How to Master Media Buying with Ashton Shanks
A business without a sign is a sign of no business - but more than the sign is the brand and the message that speaks about the business. Effective marketing is not loud, it is impactful. The best way to have an impact is to know the business by heart, its mission and vision, and who we built it for. Ashton Shanks, most famously known as “The Paid Traffic Savage,” joins this episode to give more light on the framework of helping businesses scale and innovate through direct response advertising. If you’re looking for an effective way to get to the mind of the right audience for your business and make a difference in their choices, learn and adapt Hemon Group’s marketing formula today!
“The first thing you got to do in any sort of advertising or marketing process is proving to people's brain that it's important to them and has something to do with their survival.”
-Ashton Shanks
In this Episode:
- Check out the top 3 characteristics of a good ad
- These are the 4 different ads most people respond to
- Here’s the most common constraint of growth
- Top qualities and skills of someone who can be successful
- Learn how to transform your leadership into a million-dollar management
- Recognize the signs that say it’s time for a leader to re-strategize
- This is the process you have to go through to get somebody psychologically really enrolled in your influence/leadership
- Every company must keep this in mind when building a company with the intention to scale/sell
- …and so much more!
Resources Mentioned:
Connect with Ashton Shanks:
- Website
Connect with Eli Wilde:
- Website
- YouTube