In this episode of Scaling Secrets, we sit down with Raphael Paulin Daigle, the founder and CEO of SplitBase. SplitBase is a top conversion optimization and landing page agency that helps e-commerce companies like Hyperice, L'Oréal, and Dr. Squatch boost their revenue. Raphael shares his journey of building SplitBase, the importance of understanding customers at a qualitative level, and how their unique approach has driven significant growth for their clients. Tune in to discover the secrets of effective landing page design, customer-centric strategies, and the power of experimentation in e-commerce.