A Real World Conversation about Headless CMSes Part 1
Sep 14, 2022
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Richard Bausek, Principal Product Manager at Uniform, discusses the current state of the headless CMS industry and headless CMSes. Topics include the evolution of Flash and Contentful, the maturity of headless CMS technology, challenges in content modeling and duplication in enterprises, and the importance of structured content and author training.
The headless CMS industry is evolving to make it more accessible for content creators, but challenges in areas like pricing models and content modeling still exist.
Training authors to focus on content intent and improving authoring experiences are important aspects of headless CMSs.
Deep dives
Headless CMS industry: State, current state, future insights
The podcast episode discusses the current state and future insights of the headless CMS industry. The speaker, Richard Bausack, highlights the evolution of headless CMSs over the past few years, with a shift towards making it more accessible and easier to use for content creators. However, he also acknowledges that the industry is still maturing, with challenges in areas such as pricing models and content modeling. He emphasizes the importance of training non-developers, such as content authors, and evangelizing structured content and intent-based authoring. The speaker also touches upon the need for better authoring experiences, content localization, and previews in headless CMSs, while acknowledging the existing challenges and areas for improvement.
Content Modeling and Localization Challenges in Headless CMSs
The episode dives into the challenges of content modeling and localization in headless CMSs. It emphasizes the need for a content architect or dedicated team to lead the content modeling process, and highlights the importance of breaking away from design-driven content models. The speaker discusses the significance of intent-based content modeling and the role of stable content versus volatile content. The episode also addresses the challenges of localization, including customizing forms for different content types, validating content for different channels, and automating localization processes. The need for improved preview capabilities and considerations for small businesses and SMBs in the headless CMS landscape are also explored.
Training Authors and Improving Authoring Experience in Headless CMSs
The podcast episode emphasizes the importance of training authors and improving authoring experiences in headless CMSs. The speaker discusses the need to shift authoring focus from visual design to content intent, teaching authors to think about the purpose and variations of their content. The episode highlights the challenges of customizing authoring interfaces and creating customized forms for multiple content types. It also touches upon the significance of previews in the authoring process and the complexities of handling translations and localizations. The speaker emphasizes the need for the industry to recognize the value of authors and content architects, and to provide better tools and training for efficient and effective content creation.
The Role of Headless CMS in Enterprises and SMBs
The episode explores the role of headless CMSs in enterprises and SMBs. The speaker discusses the benefits of headless CMSs for small businesses, including the freedom of technology choice and delivery speed. However, the importance of considering the digital strategy and selecting the right CMS for the specific needs of the business is highlighted. The challenges of implementing headless CMSs in enterprise environments, such as breaking down silos and connecting teams, are also discussed. Localization, pricing structures, and the use of templates for structured content creation in small businesses are presented as areas that need further industry exploration and improvement.
In this 2 part series interview with Richard Bausek, Principal Product Manager at Uniform, we're going to chat all about the current state of the headless CMS industry and headless CMSes in general. In Part 1, we are going to chat about the current state, both the good, the bad and the ugly. In part 2, we'll talk about what's next, what works and what needs to be changed.
To watch the interview or for more information on the Discover Headless Course, please visit: https://www.headlesscreator.com/course/discover-headless-tech
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