Tech vs. Tradition: Balancing Innovation and Relationships in Real Estate

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In this episode of The Family Office Club Podcast, Joe Williams, co-founder of Keller Williams, moderates a fascinating conversation about the technology and tools shaping the real estate and investment industry. The panel of experts discusses the evolving role of technology, from basic calculators and spreadsheets to the impact of AI and data modeling tools. Despite advancements, the group emphasizes that real estate remains fundamentally a relationship-driven business, with boots-on-the-ground work and human connections still at the core of success. The conversation also delves into the unique dynamics of niche markets, the importance of local insights, and how human intuition often trumps tech-driven data when it comes to making key decisions. Tune in to hear how these seasoned professionals balance technology with time-tested strategies in today’s fast-paced market.