Tour Operators showing resiliency but don't be fooled by the law of attraction

This month I have spoken with 2-3 tour operators each day. Some of those conversations you can hear on the Tourpreneur Podcast in our COVID-19 check-in. In this episode, I share why I am so inspired by tour operators optimism and resiliency. I also share why those touting the Law of Attraction (a.k.a. The Secret) across the tour operator Facebook groups are promoting a delusional type of positive thinking which could end up harming your tour business. That's not to say they are not well-intentioned but as the Arctic Monkeys' once sang 'don't believe the hype!'