Awaiting Approval Awaiting Approval. Season 1, Episode 1 : Kevin Frank
6 snips
Jun 12, 2025 
In this engaging discussion, Kevin Frank, a creative leader with three decades of experience at iconic brands like Apple and LinkedIn, shares his insights on leadership in the creative field. He emphasizes that relationships matter more than awards and reveals how a pivotal moment at Apple reshaped his creative direction. Kevin also discusses his new book, 'Raising Creative Teams,' highlighting the importance of helping others shine in a supportive culture. Additionally, he reflects on the balance between creativity and perfectionism through personal anecdotes.
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Apple CD Role Origin Story
- Kevin Frank started at Apple as a creative director after freelancing for them on projects that earned their trust.
- He led marketing inside Apple retail stores, despite limited retail experience before the role.
Perfection Is Subjective
- Perfection is subjective and varies from person to person, so pursuing it perfectly is impossible.
- This analogy with custard illustrates that what is 'perfect' for one can be disliked by another.
Prioritize Relationships Over Work
- Focus on building relationships at work, possibly more than just the quality of your work.
- Investing time in relationships enables more meaningful and successful collaborations.
