When the climate narrative is all doom and gloom, many of us find it difficult to rally. It's the Snooze Button Effect in real-time: the barrage of "climate apocalypse" headlines lose their urgency, their potency.

If you're desensitized to environmental news, know that you're not alone.

Today I speak with angry-activist-turned-climate optimist Anne Therese Gennari about becoming more resilient and motivated when confronting the climate crisis – and why optimism is key when it comes to rethinking how we live in this world.

Welcome to Climate Optimism Week! Today’s show is the first in a two-part series outlining reasons to be hopeful in the climate fight.

Here's a preview:

[5:00] How can we be climate optimists when the planet’s future looks so dire?

[11:30] 2 benefits to toning down the urgency

[20:00] Can capitalism be our ally in the climate fight?

[25:00] What it really means to maximize your positive footprint

Resources mentioned:

What We Think About When We Try Not To Think About Global Warming: Toward a New Psychology of Climate Action by Per Espen Stoknes
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