S3E03: Standing Out From the Crowd

S3E03:

TV news is already a crowded market, so when launching a new channel, how do you make shows which are distinctive and find an audience, and where is that audience, anyway?

In the third episode of season three of the Making the Media Podcast, host Craig Wilson is joined by Erron Gordon, executive director of News UK Broadcasting, the company behind TalkTV, one of the UK’s newest news channels.

Our Guest This Episode

Erron Gordon

Erron is the executive director of News UK Broadcasting and is head of studios and creative for TalkTV and Piers Morgan Uncensored. He was the launch and former series director of Good Morning Britain and Peston for ITV. Erron is a patron of The National Student Television Awards.

More Resources

For more on this topic, check out:

Getting Creative – John Mason from STV in the UK shares his passion for live TV

Avid Maestro Graphics – Discover the new Maestro Graphics, now available as a software-only subscription

Contact Us

Questions? Comments? Cool ideas? Get in touch: makingthemedia@avid.com or @craigaw1969. Follow Avid at @avid.

Credits

Host: Craig Wilson

Producer: Matt Diggs

Social: Wim Van den Broeck

Theme Music: Greg “Stryke” Chin