Imperfect Action
5 must-knows to sell your online course, program or membership
Feb 11, 2024
Learn essential must-knows to sell your online course, program or membership. Understand the importance of understanding your audience's needs and addressing their questions and hesitations. Discover tips for improving sales and conversions during a live launch. Learn how to provide avenues for customer questions and the significance of deadlines in selling your online course or program.
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Quick takeaways
- Bridging the gap between where your audience is and where they need to be is crucial in encouraging them to buy.
- Addressing hesitations and unanswered questions through direct communication can increase sales.
Deep dives
The Importance of Making Your Audience Ready
One key takeaway from the episode is that your audience won't be ready to buy unless you make them ready. This can be achieved through your free content or your paid offers. For example, by showing them that launching is a repeatable process that doesn't require a large audience, or by helping them brainstorm and refine ideas for creating and selling to their audience. Bridging the gap between where your audience is and where they need to be is crucial in encouraging them to buy.
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