Lex Fridman Podcast of AI

Disrupting Search with Google with Revolutionary Pricing

10 snips
Jun 6, 2025
Discover ZeroSearch, Alibaba's ground-breaking approach that uses synthetic data to revolutionize AI search, offering a cost-effective alternative to traditional engines. Hear how this innovative technique promises higher response quality, potentially reshaping the search technology landscape. Dive into the future of search where AI merges with real-time data from platforms like Twitter and Reddit, heralding new partnerships that could redefine how we access information.
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INSIGHT

Alibaba's Zero Search Innovation

  • Alibaba developed Zero Search to generate synthetic search results internally without querying real search engines.
  • This approach drastically reduces training costs by about 88% while maintaining answer quality.
INSIGHT

Synthetic Multi-Result Generation

  • Zero Search generates multiple simulated web pages for a query and selects the best content based on quality.
  • This iterative process improves answer quality, similar to chain-of-thought prompting.
INSIGHT

Zero Search Beats Google Search

  • A 7 billion parameter model using Zero Search matched Google Search performance.
  • A larger 14 billion parameter model outperformed Google Search in answer quality.
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