One of the most important things wholesalers need to know when talking to property owners is their why. The thing is, extracting a seller’s why is often easier said than done. Fortunately, in today’s episode, our very own Cody Hofhine will show you how it should be done!

Cody has talked to countless homeowners and has basically created a technique that can get you to the bottom of things—the seller’s why. In this episode, Cody shared why it’s important to know the seller’s why, how you can determine if you have a deal in your hands, and what motivation sounds like, among many others.

This is one short but very meaty episode so be prepared to take down notes!

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WIP 553: The Real Reason You May be Struggling in Your Business . . . and How to Finally Win at Wholesaling