Joe Kay

Selection celebrates significant milestones

Selection has reached significant milestones in terms of radio shows, record releases, and live performances over the last 10 years. This coincides with the 500th episode of their radio show, which has been a tremendous success on Apple Music Radio. The partnership with Apple Music allowed them to build a new model for radio by curating shows and sharing their artistic vision. Despite facing challenges in collaborating with an independent soul like Jo Kay and discussing the future, Selection has thrived and achieved great recognition and success.

Selection's journey from humble beginnings

Selection started as a small business focused on music, evolving into a platform that embraced the human experience through genre-defying music. Rather than focusing on specific genres, Selection emphasizes emotions, moods, and tactile experiences. Jo Kay, the founder, relates to Selection more than just an audible experience. He sees it as a reflection of his personal journey, where music acted as a solace during rough times. Selection has grown from a small soundcloud beat tape to a renowned platform for exclusive music, nurturing artists before they hit the mainstream.

The challenges of being an independent entity

Selection's success and longevity as an independent entity have not come without its share of challenges. Jo Kay and the team faced various obstacles while exploring potential deals with major labels. Their commitment to protecting the artists' interests, advocating for artists to own their masters, and maintaining artistic control prevented them from compromising their values. Being independent requires being all-in, extra work, and juggling multiple responsibilities. However, the influence and impact they have built within their community and the satisfaction derived from supporting artists make the journey worthwhile.

The power of community and connection

Selection's success lies in its ability to connect with people and create a sense of community. Through their radio show and music curation, they have touched the lives of listeners on a personal level. Selection's music has become a healing force, bonding families during chemotherapy, calming anxieties, and helping people cope with mental health struggles. The platform has provided a space for artists to thrive and create moments and memories that resonate with their audience. The stories shared by fans, bonding over music and finding solace in Selection's sound, continue to inspire and motivate the team.

Looking towards the future

Selection's focus for the future is to expand their community, connect with more people, and help them achieve their goals. They aim to build a strong, independent, and influential label while prioritizing the well-being and success of their team and artists. Jo Kay envisions Selection becoming a heavyweight in the record industry, selling millions of records and being at the forefront of music and art. The ultimate goal is to make a lasting impact and create a legacy, empowering others and providing opportunities for growth and success.

The Zane Lowe Interview Series

Joe Kay

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Quick takeaways

Deep dives

Selection celebrates significant milestones

Selection's journey from humble beginnings

The challenges of being an independent entity

The power of community and connection

Looking towards the future

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The Zane Lowe Interview Series

Joe Kay

Podcast summary created with Snipd AI

Quick takeaways

Deep dives

Selection celebrates significant milestones

Selection's journey from humble beginnings

The challenges of being an independent entity

The power of community and connection

Looking towards the future

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