Offering superior customer service is a proven way that small businesses can be more attractive to customers and lure them away from larger and more established competitors. But any commitment to offering superior customer service has to be firm and consistent throughout your business.

In this episode, we speak to leading customer service expert Stephanie Edwards of Wiltshire-based Customer 1st, specialist provider of innovative self-paced online customer service programmes. She explains how you can raise your customer service game to enviable heights and attract and retain customers as a result.

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This series is brought to you thanks to the support of Dell Technologies. Our partnership with Dell means you get top products at special prices and a personalised consultation from a dedicated tech adviser who will get to know the goals of your business. Find out more by emailing the Dell for Startup UK representative at UKSTARTUP@Dell.com