The Escalating Brokerage Battle For Ultimate Agent Count | The Real Word 270

Byron Lazine and Nicole White discuss what millennials and Gen Z think it might take for them to become a homeowner, the boomerang effect of real estate agents returning to their old brokerages, and advice from Monica Church on the type of videos agents should stop making. Get your ticket to an exclusive all-day Mastermind Golf Experience at the Tiburón Golf Club at The Ritz-Carlton Naples on Friday, May 5, 2023. Space is limited. Book your spot today: https://brokeagentmedia.lpages.co/bam-golf-mastermind/ Check out this week's episode of the Over Ask Podcast with Monica Church: https://www.youtube.com/watch?v=3KkErf4a1wo Subscribe to the BAM YouTube channel: https://tinyurl.com/aatxhaka Subscribe to BAM Newsletter: http://eepurl.com/hZU-Vn Connect with Byron: Website: https://byronlazine.com Instagram: https://www.instagram.com/byronlazine Connect with Nicole White: https://www.instagram.com/nicolewhite.ct/ This episode's sources: https://nowbam.com/what-are-the-odds-winning-the-lottery-vs-homeownership/ https://www.inman.com/2023/04/25/meet-the-boomerang-agents-returning-to-their-old-brokerages/ https://youtube.com/shorts/Hhu6jnep0dY?feature=share Timestamps: 00:00–00:22 Intro 00:22 Topic #1: Winning the lottery vs homeownership 01:45 Chart: “Home price growth by months into the decade” (Case Shiller) 03:09 Gen Z & millennial perceptions on what it will take to afford a home 06:35 Big takeaways 09:09 Topic #2: Inman article on boomerang agents 11:39 Giving credit to Compass 14:00 Chart: “Percent change in agent count by quarter” 18:30 Big takeaways 23:57 Topic #3: What type of content agents should stop making 25:28 Nicole’s take 27:03 Byron’s take 29:14 Recommendations for (most) agents #realestatebrokerage #realestateagents #realestatepodcast