How Long Gone
696. - John Summit
Sep 25, 2024
John Summit, a Miami-based DJ and producer, shares insights into his vibrant life in music. He discusses his upcoming shows at the Kia Forum and the amusing experience of performing at a Sally Rooney book party. The conversation dives into his evolution from accounting to headlining festivals, the balance of fame with authenticity, and his fitness regimen while on the road. Summit's love for Romanian minimal tech house shines through as he reflects on the unique flavors of rave culture, sprinkled with his personal anecdotes and humorous takes on nightlife.
01:10:47
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Quick takeaways
- John Summit discusses the impact of social media on DJ culture, highlighting how online presence can shape fame and fan engagement.
- The hosts emphasize the transformation in DJ culture, balancing commercial success with the artistic integrity of underground raves.
Deep dives
B2B Marketing and ROAS
The importance of return on ad spend (ROAS) in B2B marketing is emphasized, highlighting its relevance in tracking the effectiveness of advertising campaigns. The speaker mentions his father's profession in this field and underscores how such metrics are crucial for measuring success and optimizing future marketing strategies. Understanding ROAS enables marketers to allocate resources efficiently and justify marketing expenditures. This insight connects to the broader theme of utilizing data-driven decision-making in marketing efforts.
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