My Daily Business Podcast Why and how we re-branded
In this episode, Fiona shares the importance of understanding the "why" behind a rebranding decision. She also talks about how rebranding isn't just about changing surface-level aspects like a name or website, but about discovering a deeper purpose and how it will impact both the business owner and their team, as well as their clients or customers. Tune in!
You'll Learn How To:
- Rebranding from My Daily Business Coach to My Daily Business
- How Fiona started her business
- Transitioning from corporate consulting to working full-time with creative small business owners
- The creation of My Daily Business, a coaching and mindset work platform
- The brand brief and design process for My Daily Business
- People who helped Fiona Killackey with the rebranding
- Preparing for a rebrand: why it's necessary and what needs to change (vision, offers, audience, etc.).
Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Connect and get in touch with My Daily Business
⭐️ GET MORE TIME BACK with our fave AI tool that has saved us HOURS. Use Poppy AI and code FIONA for a discount ⭐️
Need some inspiration and tips today? Check out our new book, Business to Brand: Moving from transaction to transformation now.
Get started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA.
Ever wanted to write your own book and build your brand authority or start your own podcast to connect with and grow your audience? Check out our How to Start a Podcast Course or How to Get Your Book Published Course at our courses page.
Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.