Inevitable Ep 108: Tobi Lütke, CEO & Founder of Shopify
Jun 15, 2020
52:27
In today’s episode, we cover:
- What is Shopify
- What are its values
- Tobi’s thoughts on consumerism
- Tobi’s view that companies need to think of the world holistically
- Shopify’s journey and what it discovered purchasing carbon credits
- The misaligned incentives caused by poor quality carbon credits
- Tobi’s personal journey in learning about climate change and taking action on it
- The need to reform capitalism and the mechanisms to do so
- Where Shopify is currently on its climate journey
- Tobi’s reasons for optimism and what he sees as the key solutions
- The need to reframe solutions beyond carbon sequestration and offsets
- Why companies need to take responsibility for climate externalities
Links to topics discussed in this episode:
- “We Need To Talk About Carbon”: https://tobi.lutke.com/blogs/news/we-need-to-talk-about-carbon
- The Shopify Sustainability Website: https://www.shopify.com/about/environment
- Shopify’s 2019 Sustainability Report: https://cdn.shopify.com/static/sustainability-report/2019%20Shopify%20Sustainability%20Report.pdf
- CarbonCure: https://www.carboncure.com/
- Externality: https://en.wikipedia.org/wiki/Externality
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*Editing and post-production work for this episode was provided by The Podcast Consultant