The Startup CPG Podcast Founder Feature: Sam Davis-Allonce of Hot N Saucy
In this bonus episode of the Startup CPG podcast, Grace Kennedy sits down with Sam Davis-Allonce, the founder of Hot N Saucy, a unique line of hot sauces. Sam shares her inspiring journey from being a chef in New York to launching her own hot sauce brand during the COVID-19 pandemic, driven by her culinary creativity and personal cravings. She delves into the challenges and success she faced while scaling her business, including securing a co-packer, achieving organic growth through social media and press, and expanding into retail stores, all while maintaining the brand's authenticity and distinctive flavors.
They also discuss the inception and growth of Hot and Saucy, highlighting Sam's collaboration with Miller High Life, her strategies for maintaining a robust social media presence, the invaluable support from her family, the obstacles she's overcome, and her future goals for the brand.
Tune in to hear Sam's remarkable story and get inspired by her entrepreneurial spirit.
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Listen in as they share about:
- Origin of Hot N Saucy
- Production and Scaling
- Marketing and Branding
- Retail Expansion and Strategy
- Collaboration with Miller High Life
- Community and Engagement
- Challenges and Support
- Achievements and Future Goals
Episode Links:
Hot N Saucy Website
Sam Davis-Allonce LinkedIn
Don't forget to leave a five-star review on Apple Podcasts or Spotify if you enjoyed this episode. For potential sponsorship opportunities or to join the Startup CPG community, visit http://www.startupcpg.com.
Show Links:
Transcripts of each episode are available on the Transistor platform that hosts our podcast here (click on the episode and toggle to “Transcript” at the top)
- Join the Startup CPG Slack community (20K+ members and growing!)
- Follow @startupcpg
- Visit host Daniel's Linkedin
- Questions or comments about the episode? Email Daniel at podcast@startupcpg.com
Episode music by Super Fantastics