Social Sound Bite: Why Social Platforms Don't Want to Be 'Social'

On this week's Social Sound Bite – recorded live at the KXIC studios in Iowa City – Jay and I discussed a recent article from Adweek, which noted that social platforms like Facebook, Snapchat, and Twitter are getting away from the 'social' label. Listen for the full sound bite and enjoy these useful links to the news, trends, and tips included in this week's show.

Beyond the Sound Bite

• Why Snapchat, Facebook and Other Platforms Are Trying to Shed the 'Social' Label — with diversification comes a new mindset (Adweek).
• Remember, the Social Sound Bite is just the appetizer! On Monday morning we'll serve up a fresh new episode of the On Brand Podcast.

Last but not least …

• Subscribe to the podcast – You can subscribe to the show via iTunes, Stitcher, and RSS.
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• OK. How do you rate and review a podcast? Need a quick tutorial on leaving a rating/review in iTunes? Check this out.

Until next week, see you on the Internet!

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