Side Hustle School #2894 - Q&A: “Can I do Substack, TikTok, podcast, and a paid membership?”
Dec 3, 2024
A solo travel creator grapples with the choice between focusing on a single platform or branching out to multiple channels like Substack and TikTok. The discussion highlights the creator's dilemma of balancing several content formats while maximizing audience engagement. Listeners can absorb valuable tips on navigating this challenge and learn from successful examples of creators who have effectively integrated different platforms. It's a practical guide for anyone looking to expand their content reach!
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Limit Platforms to One or Two
- Focus on one or two primary platforms to avoid spreading yourself too thin as a creator.
- Manage well by prioritizing effort where you see the most engagement and results.
Examples of Platform Focus
- Melissa succeeded by focusing solely on TikTok for her sustainable living blog.
- Jules creates one core content piece and repurposes it across podcast, TikTok, and newsletter.
Double Down on What Works
- When a particular platform works, invest more effort there and drop ineffective ones.
- Avoid being everywhere to prevent burnout and improve content quality.