Our next guest is a computer engineer who dropped his PHD to create an online platform to ignite kids in Bulgaria to learn.

Darin Madzharov created Ucha.se a decade ago. His edtech platform offers video lessons and tests for all grades in the public school system in Bulgaria.

Over time Ucha.se turned into a tool for the teachers to inspire kids to study. Now, more than 60% of the schools in the country have a subscription to the platform.

In 2020 Madhzarov created an international version of the platform, called eduboom. It is available in Romania, Spain, and Italy.

In his conversation with Georgi Nenov, Darin Madzharov says the entrepreneurial mindset was a part of him from a very young age. He was always trying to change the things he didn’t like.

In this episode, Darin Madzharov talks about:

🆙 How he upgraded ucha.se from a free service to a subscription-based sustainable business model, changing the cultural mindset in the process; (“The answer is to always focus on giving value to the user.”)

🌍 His approach to expanding the edtech platform internationally;

(“We see this as a marathon. We might need to take it slower, but with a very good quality of the content.”)

🔄 Why carefully selecting the circle of people you trust and learn from is a must; ( “When you’re in the boat with the right people, the wind is helping you almost all the time”)

🌱 His evolution from a founder to a leader growing the next generation of leaders in his organization;